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How to Build a Recognition Program

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Your employee recognition program requires planning, execution and review. We laid out six steps to build a recognition program that generates value for your business: 1. Determine Your Goal To…

4 Ways Loyalty Grows Brands

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Loyalty drives customer attraction and retention for modern brands Customers have more options than ever online and offline. Here are four ways to beat your competition by using loyalty programs:…
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Introducing the Mobility Wallet (MW): A collaborative transportation solution for residents of South LA

Tru is pleased to announce its partnership with the Los Angeles County Metropolitan Transportation Authority…

Introducing Tru: Unveiling Our Exciting Transformation 

Tru, a leading provider of solutions for enhancing payments, rewards and loyalty through innovative technology,…
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How to Build a Recognition Program

Your employee recognition program requires planning, execution and review. We laid out six steps to…

4 Ways Loyalty Grows Brands

Loyalty drives customer attraction and retention for modern brands Customers have more options than ever…

Teamwork Makes the Dream Work at Tru Universe

Exploring Tru’s Creative Programs and Partnerships . Tru- Tru Universe is a leading payment, incentive, and…

Spiff Incentives: What They Are & When Your Sales Team Should Use Them

Providing the right sales incentive can mean the difference between motivated agents and lost revenue.…

How to Reward and Motivate Remote Employees

More and more companies are becoming remote-first. Virtual prepaid cards are emerging as one of the…

The Anatomy of Top Employee Recognition Programs

1. Determine the goal of your employee recognition program To know if your employee recognition…

5 Steps to Building a Loyalty Program

Every company can benefit from knowing how to build a loyalty program. They make customer…

Workplace Recognition: 5 Ways to Motivate your Employees

Recognition and acknowledgement of an employee’s hard work is a big deal in the workplace.…

5 Reasons Why Customer Retention Is Key to Your Business

Customer retention means satisfying existing customers so they continue buying from your brand instead of…

5 Successful Travel Incentive Programs Using Prepaid Cards

If your travel company is looking to deliver a creative travel incentive, implement a unique…

30 Customer Referral Statistics to Fuel Your Lead Generation

When it comes to advertising, nothing beats referral marketing. Customer referrals are when companies encourage clients…

How To Get To Know Your Customers

What are my customers need? It is important for businesses of all sizes to understand…

Virtual Prepaid Cards: What Are They and How Do They Work?

Virtual prepaid cards have all the same benefits as physical cards, just in a digital…

How Customer Strategy Uses Loyalty Data

Carly Fiorina, former President of Hewlett-Packard Co., once said, “The goal is to turn data into…

5 Different Types Of Loyalty Programs: What Are They And What Are Their Differences?

What is a Loyalty Card Program? Customers who enroll in a loyalty / rewards card…

Improve Employee Motivation in These 5 Ways

Recognition and acknowledgement of an employee’s hard work is a big deal in the workplace.…

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